Marketing

Job Responsibilities

Responsible for planning, developing, implementing and evaluating overall project policies and directing subordinate managers/staff.  Directs and manages the operation of national projects.  Administration/management/monitoring responsibilities include but may not be limited to: establishment of goals, objectives, performance requirements, standards and accountability; administration of program costs, budget, and management and operation of projects. Directs teaming partners, subcontractors, and vendors, and ensures timely and on budget completion of tasks/projects.

  • Responsible for day-to-day management of healthcare practice group and its clients.
  • Serve in a lead role to develop, present and execute integrated brand strategy and brand positioning communications programs.
  • Provide proactive high-level client counsel and creative recommendations on how to meet brand marketing/reputation goals through communications.
  • Direct the development and provide strategic direction for various client and media materials: plans, presentations, reports, communications documents.
  • Build, coordinate, and direct (team) implementation of third party communications programs; ensure best practices and quality of deliverables.
  • Develop and edit high quality written materials, including media correspondence, bylines, and speaking abstracts.
  • Develop relationships and coordinate correspondence with external audiences: third party organizations, healthcare professionals, media, etc.
  • Supervise and train junior account staff; provide quality control, determine workflow and assignments.
  • Build and maintain strong client relationships at the senior level and build/recruit strong agency account teams.
  • Lead the healthcare business development efforts for the office.
  • Be ultimately responsible for the profit and loss of significant client budgets and oversee the client budget development, tracking, billing and communications; proven ability to run accounts profitably.

Characteristics of Ideal Candidate

  • At least 8 years in management of advertising, marketing, communications or public relations campaigns/projects
  • Advertising, broadcast, media, publishing experience
  • Goal driven with outstanding record of achievement in current/past positions
  • Superior professionalism, discretion, and judgment
  • Strong work ethic and capacity to thrive in a team environment
  • Creativity, persistence and tenacity
  • Strong analytics and real-time judgment
  • Effective time management and organization skills
  • Excellent verbal and written communication skills
  • Keen attention to detail
  • Spirit of generosity, enthusiasm, and a positive attitude
  • Adaptable and willing to approach tasks with velocity and a high metabolism
  • Team player

Requirements:

  • Bachelor’s degree with 5+ years of relevant experience
  • Ability to plan, implement, and evaluate integrated marketing activities for a wide range of clients.
  • Exceptional organization skills with the ability to complete projects and handle multiple tasks simultaneously. Ability to conceive, plan, implement, and monitor long- and short-term projects from conception through completion. Capable of prioritizing work assignments, as well as monitoring multiple projects. Demonstrated ability to work under tight deadlines.
  • Management/supervisory experience. Experienced and adept at people management, including hiring, developing, coaching and retention.
  • Excellent budget, financial and marketing mathematics skills.
  • Strong writing, editing, and proofreading skills as well as creative management experience.
  • MSWord, spreadsheet, and database application proficiency.
  • Excellent vendor management and customer service skills.
  • Outstanding presentation, writing and oral communication skills with a focus on details and accuracy.
  • Ability to work independently and well with a diverse group of people throughout the organization.
  • Experience in managing government contracts, a plus.

Job Features

Job CategoryClient Services

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