How to recruit top talent in today’s competitive market

Do you find yourself struggling to recruit top talent in this highly competitive market? The lack of qualified candidates may be due to the changing culture. Millennials are now the largest demographic, with Gen Z emerging in second place, and they differ from previous generations. They want a work-life balance and have different expectations for their careers than previous generations did, making them difficult to recruit.

In fact, according to research by LinkedIn Recruiting Solutions (LRS), recruiters spend an average of 24 percent of their time sourcing new talent through social media. That’s not including all other methods for sourcing! Considering there are more than 1 billion people using Facebook alone, it’s easy to see why this happens. It can be overwhelming to find qualified candidates who are actively looking for work in such a large pool of applicants. And if those millions don’t turn into quality hires fast enough—or at all—your company will suffer from a lack of skilled workers who fit with your culture or fill open positions quickly enough.

The solution is simple: focus on attracting top talent instead of just finding them!

In the competitive world of marketing, every company is looking for a leg up on their competitors. For many companies, this means finding and recruiting top talent to help them stay ahead of the game. But how do you find these people? What methodologies should you employ to pull candidates into your pool? And what can you offer to make your company stand out from the crowd?

With recruiting being an arduous task, if you’re not careful, it’s easy to make mistakes that cost your company time and money and could ultimately lead to a less-than-stellar candidate.


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