communication

Influencer Marketing

The Growing Power of Influencer Marketing

Consumers Are Listening – But Not Always Just to You   The growing power of influencer marketing is very much like the “Telephone/Whisper” game. You may ask, “What is that?” When you were a child, did you ever play “The Telephone Game?” It was also called “Whisper” or “Pass the Message.” A bunch of kids would …

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Digital Marketing Trends

Digital Marketing Trends from 2021 to 2022

Digital marketing trends or methods of digital marketing outreach and platforms were already changing long before the global COVID-19 pandemic. A new era in online advertising and marketing was dawning. The online world fast-forwarded from a new dawn to high noon in just months. Smart online marketers had to adapt their digital marketing and brand …

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